วันพุธที่ 26 กันยายน พ.ศ. 2561

vision mission strategy

### Vision
* **The aspirational future state.**
* A clear and inspiring picture of what the organization wants to achieve in the long term.
* Sets the overall direction and purpose.
* Example: "To be the world's leading provider of sustainable energy solutions."

### Mission
* **The company's purpose and reason for existence.**
* Defines the organization's core values, customers, and products or services.
* Bridges the gap between the vision and the strategies.
* Example: "To develop and deliver clean, affordable energy solutions that improve lives and protect the planet."

### Strategies
* **The roadmap to achieve the vision.**
* Specific plans and actions to realize the mission and vision.
* Involve resource allocation, competitive advantage, and market positioning.
* Example: "Expand into new renewable energy markets, invest in research and development for advanced technologies, and build strategic partnerships."

### The Interplay
* **Vision inspires mission.** The vision provides the overarching goal, motivating the definition of the mission.
* **Mission guides strategies.** The mission clarifies the organization's purpose, informing the development of effective strategies.
* **Strategies align with vision and mission.** Strategies should be directly linked to achieving the mission and ultimately realizing the vision.

**In essence:**
* The **vision** is the destination.
* The **mission** is the journey.
* **Strategies** are the steps along the way.